Unraveling EPR Regulations
Today we are overwhelmed by the excess of used clothing and textile waste. Sustainability and transparency are no longer buzzwords; they are essential principles guiding responsible businesses. For MONOBI these principles are more than just goals: they are its cornerstones. As the EU ushers in the Extended Producer Responsibility (EPR) regulations, MONOBI is already showcasing its longstanding commitment to sustainable practices.
Read on to find out more.
A vertically integrated supply chain
MONOBI dedication to sustainability is evident throughout its entire production process. All garments are meticulously crafted here in Italy, using high-quality, locally sourced fibers and a vertically integrated production cycle. This ensures that every product adheres to the highest standards of sustainability, minimizing its environmental footprint.
EPR towards a circular economy
The European Union’s Extended Producer Responsibility (EPR) regulations mark a significant shift towards a circular economy. By extending the responsibility of producers to the entire lifecycle of their products, EPR ensures that businesses take full accountability for their environmental impact. These regulations are crucial for promoting sustainable practices, reducing waste and conserving resources.
EPR in Italy
Italy is at the forefront of pushing the EPR regulations, particularly within the garment industry. The country has been proactive in adopting and enforcing these regulations, ensuring that fashion brands adhere to high standards of environmental responsibility.
The MONOBI way welcomes in EPR regulations
Unlike many businesses that may struggle to adapt, MONOBI established practices perfectly align with EPR regulations. Its commitment to sustainable production, traceability and transparency positions MONOBI ahead of the curve. By maintaining ethical working conditions, fair compensation and clean manufacturing practices, MONOBI not only meets but exceeds the requirements set by EPR.
How is Monobi sharing its sustainable practices with their customers?
MONOBI has integrated the Digital Product Passport (DPP) in each of its garments, bringing transparency to the customer in the most effective way. Each MONOBI garment has its own personal NFC tag corresponding to a unique digital ID. Scanning it through any mobile device gives access to the Digital Product Passport, containing information on the production cycle of the garment, from raw materials to finished product, as well as the location of each step in the process. This information helps customers make informed and aware choices about their purchases and allows MONOBI to share the production process of the garment.
The DPP goes beyond its basic function, also connecting you to MONOBI repair program, a collection of DIY videos for simple repairs, or assist you in arranging for one of MONOBI garment technicians to repair your garment for you, extending its life and reinvesting in your clothes. To close the loop the NFC tag also links you to the garment's recycling program, once it has reached the end of its life. You can then return your garment so that it can be deconstructed and reinvented into new products.
EPR for reduced environmental impact
EPR regulations are essential for the EU’s vision for companies to become climate neutral by 2050. Encouraging the adoption of sustainable practices across industries, reducing the environmental impact of manufacturing and trade is fundamental. This shift towards a circular economy is vital for preserving natural resources and ensuring long-term environmental health.
MONOBI's unwavering dedication to sustainability and transparency not only aligns with the EU’s EPR regulations but also sets a standard for the fashion industry. As other businesses scramble to adjust, MONOBI continues to lead, showcasing how deep-rooted values and innovative practices can pave the way for a sustainable future.